Late Thursday, amid swirling speculation concerning an incident at Brown University, CNN’s Kaitlan Collins took to social media, pointing out the conflicting information and guiding the public to her channel's 9pm newscast.
Although the network is hardly a perfect news source, her words resonated for numerous observers. It is one of the broadcasters where there exists reality-based and largely dependable reporting – notably during crises such as the one developing close to a New Hampshire storage facility.
A Vulnerable Position During a High-Stakes Struggle
But CNN, now four and a half decades old, finds itself in a precarious situation as two massive media corporations vie for ownership of its parent company, Warner Bros Discovery.
Whatever the outcome, the future of CNN has become part of a high-risk game of corporate ownership, rather than as a question of what benefits the information-seeking public.
“Here is one more case of the fundamental flaws with roots in many years of policy decisions,” noted Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the University of Pennsylvania.
The debate about which company will control Warner Bros Discovery – will it be Netflix or Paramount Skydance? – overlooks a larger point.
“It gets presented as a financial tale with influential figures as the main characters, but there is scant discussion of the common good,” Pickard added.
The Complicating Layer: The Former President
The CNN scenario is made more complex by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his primary “fake news” foe.
Remember the chants of “CNN sucks!” at Trump's rallies, his team's disciplinary withdrawal of reporter Jim Acosta’s press credentials, or his sparring with Collins in White House briefings.
Trump now claims that CNN needs new ownership. Many see this as a desire for ownership that will protect him from journalistic oversight. That is a factor in why he seems to support Paramount Skydance, which has made a unsolicited offer.
He has grounds to prefer that bidder more. For one thing, it is controlled by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently installed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the lead editor of that historic news network.
A Possibility of Continued Instability
Significantly, if Netflix prevails, CNN and other cable outlets would first be spun off into a independent unit. That would be a relief to many at the network, but it’s not exactly a secure position. That structure could set up CNN for another sale. There is no finish line.
In the view of Timothy Wu, a great deal of this is a violation of antitrust statutes, anyway. The well-known analyst of big tech’s dominance recently argued that competition laws should disallow both deals.
“Both acquisition attempts would be harmful to the country, and both should be challenged by anti-trust authorities,” Wu argued.
The Core Challenge and a Potential Solution
Whatever happens in this situation, the bigger problem endures.
“What we have now is a profoundly structure that undermines democracy, but we ought not succumb to learned helplessness,” Pickard noted. Regulatory choices – originating in the 1930s and 1940s – helped to create this overly commercial monster, and revised policy decisions can tackle it.
Is this likely in an era where the top communications regulator won’t even affirm that the agency is independent? Overhaul is highly improbable now, but that doesn’t mean it will not happen in the future.
Initiatives that support independent news organizations, reinforce local journalism, fund public media, and prevent the concentration of media power in too few hands are achievable – they are essential for a healthy democracy.
In the world of media ownership, size does not equal quality. And news organizations like CNN must not be pieces in the latest merger game.